Dinosaur fatigue may be a theme in âJurassic World Rebirth,â but moviegoing audiences donât seem to have that reservation. The newest installment in the âJurassic Worldâ franchise ruled the Fourth of July holiday box office with a global, five-day launch of $318.3 million, according to studio estimates Sunday.
The Universal Pictures release, directed by Gareth Edwards, opened on Wednesday and earned $147.3 million in its first five days in 4,308 North American theaters. An estimated $91.5 million of that comes from the traditional âthree dayâ weekend, which includes the Friday holiday, Saturday and projected Sunday ticket sales.
Internationally, it opened in 82 markets including China, adding $171 million to the opening total. According to the studio, $41.5 million of that came from China alone, where it played on 65,000 screens, 760 of which were IMAX. Itâs the countryâs biggest MPA (Motion Picture Association) opening of the year.
âItâs just a tremendous result,â said Jim Orr, who oversees domestic distribution for Universal. ââJurassic World Rebirth is exactly what audiences crave during the summer: a very big, fun, extraordinarily well-done adventure.â
âJurassic Worldâ was missing from IMAX screens domestically (due to a commitment to continue showing âF1â), but it thrived on the premium large format screens where it played. One of those options was Dolby Cinema, where it made nearly $8 million from only 167 screens in five days.
âRebirth,â starring Scarlett Johansson, Mahershala Ali and Jonathan Bailey, is the fourth movie in the âJurassic Worldâ series and the seventh since Steven Spielbergâs original Michael Crichton adaptation stormed theaters in the summer of 1993. The new film received mixed reviews from critics, carrying a 51% on Rotten Tomatoes, and B CinemaScore from opening weekend audiences.
The studio was struck by the broad audience turnout, from ages eight to 80, and the fact that the film exceeded estimates at every step despite the reviews.
âThe word of mouth on it is stellar,â Orr said. âAnd it should point to a very long run throughout the summer as well.â
Factors like the holiday weekend, inflation and post-COVID moviegoing realities make it difficult to fairly compare the âRebirthâ launch to the other films in the âJurassic Worldâ franchise, the first of which opened to $208 million domestically in 2015. The other two, âFallen Kingdomâ and âDominionâ opened to $148 million and $145 million respectively.
âJurassic World Rebirthâ introduced a new main cast to the series and brought back a familiar voice in âJurassic Parkâ screenwriter David Koepp to guide the story about a dangerous hunt for dinosaur DNA (not for making dinosaurs this time, but for curing heart disease). It cost a reported $180 million net to produce, not including marketing and promotion costs.
The campaign was far reaching, including a global press tour, with stops everywhere from London to Seoul, integrated marketing across NBC Universal platforms and brand tie-ins with everything from Jeep and 7-11 to Johanssonâs skincare line.
No major new films dared go up against the dinosaurs, who left last weekâs champion, the Brad Pitt racing movie âF1,â in the dust. âF1â fell a modest 54% in its second weekend with $26.1 million, helping bring its domestic total to $109.5 million. It continues to play on IMAX screens with accounted for $7.6 million of the North American weekend ticket sales. Globally, itâs nearing $300 million with a running total of $293.6 million.
Third place went to Universalâs live-action âHow to Train Your Dragon,â which earned $11 million in its fourth weekend, bringing its domestic total to $224 million. Disney and Pixarâs âElioâ landed in fourth place with $5.7 million. Globally, âElioâ has just crossed $96 million in three weekends. â28 Years Laterâ rounded out the top five with $4.6 million.
A 41-year-old movie also made the domestic top 10: The re-release of Rob Reinerâs 1984 film âThis is Spinal Tap.â
Having the Fourth of July land on a Friday could have negatively impacted the overall box office, but the holiday didnât blow up the weekendâs earnings.
âWe had a solid Friday despite some pretty heavy competition from the fireworks,â said Paul Dergarabedian, the senior media analyst for Comscore.
And thereâs still some major movies to come in the packed summer movie calendar, including âSuperman,â which opens later this week.
âThis is one of the most competitive summer movie seasons ever,â Dergarabedian said. âFor moviegoers, itâs so much fun.â
Top 10 movies by domestic box office
With final domestic figures being released Monday, this list factors in the estimated ticket sales for Friday through Sunday at U.S. and Canadian theaters, according to Comscore:
1. âJurassic World Rebirth,â $91.5 million.
2. âF1 The Movie,â $26.1 million.
3. âHow to Train Your Dragon,â $11 million.
4. âElio,â $5.7 million.
5. â28 Years Later,â $4.6 million.
6. âLilo & Stitch,â $3.8 million.
7. âM3GAN 2.0,â $3.8 million.
8. âMission: Impossible â The Final Reckoning,â $2.7 million.
9. âMaterialists,â $1.3 million.
10. âThis is Spinal Tapâ (41st Anniversary re-release), $931,737.
(AP NEWS)
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